Community Relations
COMMUNITY
RELATIONS
In this digital era, interacting with consumers face-to-face still remains one of the best ways to engage. For this reason, one of our specialties includes establishing and executing community relations programs so that you can gain the support and trust of local organizations, businesses, and leaders on a more personal level. A solid program not only familiarizes customers with your brand, but the in-person interactions with your brand representatives can also help establish leads and build long-term relationships that may not have happened otherwise.
We fully understand the power of creating a visual impact on the streets to drive home a message. For example, a publicity stunt can be a powerful method of delivering a message that can be shared via social media or broadcast by mainstream media. For instance, a past publicity stunt involved the “dumping” of 1,200 body bags at the headquarters of a major tobacco company to exhibit the daily deaths caused by cigarettes.
Whether you already have a plan in mind or need our assistance discussing strategy, we’re here to help. So contact us today, and let’s get started!
Case Study
U.S. CENSUS BUREAU
Working with a team, executed a community relations program to promote the 2020 census in the County of Orange, working with government, non-profit organizations, and businesses.
Achievements included achieving 72 percent countywide self-response rates, the sixth highest in the state. Outreach was mostly to immigrant populations.
Partnerships secured included Santiago Canyon College, Chapman University, City of Tustin, City of Fullerton, City of Garden Grove, Altamed Medical Center, and Northgate Markets among others.